The Pantone® "colour of the year" for 2020 is "Classic Blue" (PANTONE 19-4052). The colour blue is a stable, comforting, and dependable colour that will help launch the new era. This shade of blue is an elegant and classic grown-up shade of blue, and this is the colour that Pantone® believe will be used throughout the year in fashion, the arts, and design. However, it's a little controversial because the company have not seem to have really got the colour right all of the times in the past and a new colour emerges as that year's most popular colour. It's too early to tell, but welcome to the year with the shade of classic blue.
Overall, it's not one of my favourite colours. Blue is actually one of my least favourite colours, but it is a colour with mass appeal and probably the favourite colour for most people.
Pantone® helps to set the colour trends. Expect to see this colour used in the world of fashion, interior design, home furnishings, and graphic design over the next year. The past few years of Pantone® 'colours of the year' are listed below.
2019: Living Coral
2018: Ultra-Violet
2017: Greenery
2016: Serenity & Rose Quartz
2015: Marsala
2014: Radiant Orchid
2013: Emerald
2012: Tangerine Tango
2011: Honeysuckle
1) Pantone®. https://store.pantone.com/uk/en/color-of-the-year-2020 [14 January, 2020].
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